Gen Z is the most creative generation ever. They have their own beliefs, their own arts, their own way to self-expression, their own language, even their own culture. So, Adobe understands them as much more than a generation, but as a complete nation.
That’s why for time first time in history, Gen Z will have a country for it’s own where they can an edit everything in real time and decide in real time what best represents them at the moment.
